Buttoning Up is a deliberate decision…

For those who do it, it is a quiet and confident expression of self respect.
This isn't just about style, it is an approach to
life that combines Preparation, Ritual & Respect
Ben Sherman
have commissioned a series of
films about people who live by these principles
which are a vital part of who they are and
what they do.
The nature of this film demands anonymity.
The voice you will hear is that of an actor…
We button up, do you?
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The Original Button Up: Since 1963
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